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Category: Advocacy

NLP CONCEPTS FOR TRIAL LAWYERS

NLP CONCEPTS FOR TRIAL LAWYERS

Neuro Linguistic Programing (NLP) is the study of a way of thinking, language and behavior. “Neuro” refers to the way you filter and process your experiences through your senses. “Linguistic” refers to the way you interpret your experiences through language.”Programming” refers to the way you code your language and behavior into your own personal actions and thinking. One of the concepts in NLP is that of perspective. That is putting yourself in somebody else’s shoes. There are three primary positions in NLP: the…

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This is my explanation (or excuse) as to why I am late posting ideas in  this blog. On June 13th I spoke at the Wyoming Trial Lawyers Convention about trial work. My friend, Carl Bettinger spoke on storytelling and story structure which was very helpful. He’s written a book which outlines  this  well. One point he made was setting  the scene fully in opening for  the story is important On June 28th I  spoke in Sun  Valley at the Idaho Trial…

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MARKETING RESEARCH AND ADVOCACY CONNECTION

MARKETING RESEARCH AND ADVOCACY CONNECTION

In the world of public opinion plaintiffs and their lawyers are losing badly. Untold millions have been spent to change public views about plaintiff lawyers and damage cases. Giant industrial concerns, insurance companies, the health care industry have joined the Chamber of Commerce in spending millions of dollars to produce a prejudiced jury pool. As jury consultant Amy Singer has pointed out, this powerful force is like the radio program of the past The Shadow who possessed the mysterious power…

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