Robert Hirschhorn is a jury consultant our firm has employed in the past. He has suggested useful ideas about jury selection. One of his recommendations was to ask the jury these questions, particularly where time is limited for jury selection: Describe yourself in a few words Tell us several names of people you admire Name three people you do not admire or respect If you or a loved one were injured by negligence would you sue for the injuries? Written…
Dr. Frank Luntz is a nationally known communication expert and an adviser to the Republican Party. His book Words that Work was an encyclopedia of the importance oof framing and the words we used to present issues. His book Win: The Key Principles to Take Your Business From Ordinary to Extraordinary also has communication principles which are applicable to us in our trial work. Here are a few of them for your consideration: adversity: Notre Dame football coach Lou Holtz has said “I don’t…
Over the past few years we have been continually reminded of the importance of telling a story in presenting our cases to jurors. Most of us do not need any convincing in that regard. There are lawyers, however, that assume it is a simple concept, but do a poor job of implementing it. Here’s a refresher on the art of story telling. To start with, why storytelling? Because our brains are formed genetically in a way in which telling stories…