TWO BOOKS WITH GOOD ADVICE ON COMMUNICATION & PERSUASION
. I recently read two books on persuasion and communication. Thank You for Arguing by Jay Heinrichs and Lawyers, Judges and Semi Rational Beasts by Daniel Holloway. They both had excellent advice for trial lawyers. Here is a summary of ideas from both books As we all know, an essential part of persuasion is showing you share your audience’s values. We divide the world into US and THEM, and reserve good feeling and thinking for the former. We are tribal…