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Author: Paul Luvera

Luvera practiced plaintiff law 55 years. He is past President of the Inner Circle of Advocates & Washington State Trial Lawyers Association. Member ABOTA, American College of Trial Lawyers, International Academy, International Society of Barristers and the American Trial Lawyers Hall of Fame. Book Luvera on Advocacy available at Trial Guides Publishing Email paul@luvera.org
IF YOUR TRIAL MESSAGE IS SOLEY ABOUT COMPENSATING YOUR CLIENT, YOU NEED TO CHANGE THE MESSAGE

IF YOUR TRIAL MESSAGE IS SOLEY ABOUT COMPENSATING YOUR CLIENT, YOU NEED TO CHANGE THE MESSAGE

. I’ve previously written about the subject of how we present our cases to juries. I maintained that betrayal, not mistake, is the essential message for winning negligence cases. See: https://plaintifftriallawyertips.com/betrayal-not-mistake-is-the-essential-message-for-winning-negligence-cases. Preview in new tab Research has demonstrated that tried correctly, your trial message should be not just to establish the required proof of the negligent act, but to also show the wrong motive or breach of duty for it happening. Gerry Spence at the Trial College advocated proof of…

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HOW TO MAKE BETTER PRESENTATIONS

HOW TO MAKE BETTER PRESENTATIONS

We expect trial lawyers to be skillful advocates and effective speakers. However, too often when we hear a lawyer describe their case or relate the story of a trial, it is an overly long, detailed and confusing. Trial lawyers favor the use of PowerPoint and Keynote in their presentations and at trial. However, too frequently they are ineffective because there are too many, they are hard to read or they have too much written material per slide. It is important…

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A VIEW BACK OVER A LIFE TIME AS A TRIAL LAWYER

A VIEW BACK OVER A LIFE TIME AS A TRIAL LAWYER

I’m taking a personal privilege to share facts about my life as a trial lawyer in this post. That’s because, this month, God willing, I will have lived on this planet for eighty-six years. I was born in 1935 on the 21st day of February at the Anacortes Hospital. I was the third born to Mary Babarovich Luvera. My sisters Phyllis and Anita preceded me. My parents owned and operated a family grocery store on Commercial Avenue. Franklin D. Roosevelt…

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