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Month: October 2018

MAKE YOUR POINT IN THIRTY SECONDS

MAKE YOUR POINT IN THIRTY SECONDS

In 1990 Milo Frank wrote a book How to Get Your Point Across in 30 Seconds or Less. I read it when it was first published. I felt then and feel now that it is an excellent source of advice about something trial lawyers need to learn – simplicity and brevity. Paraphrasing generally, Frank advises first, that the average attention span of an individual is about 30 seconds. He notes that almost all TV commercials are 30 seconds. As he says, the one…

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SEVEN BASIC RULES FOR CONDUCTING VOIR DIRE CORRECTLY

SEVEN BASIC RULES FOR CONDUCTING VOIR DIRE CORRECTLY

Conducting a helpful as well as a  meaningful voir dire examination is both an art and a skill. However, however there are some fundamental rules for doing it right. Here are seven basic rules for conducting a good voir dire. 1.  STAY FOCUSED It’s critical that you stay focused on the key issues in your case and  case story you want to communicate. There are a limited number of key issues that you will have time to cover in jury selection….

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