Plaintiff Trial Lawyer Tips

I’ve written several times about storytelling and its essential involvement in every trial lawyer’s advocacy.  My most recent post was: https://plaintifftriallawyertips.com/trial-lawyers-and-storytelling  A recent article reminded me again  about the importance of storytelling to trial lawyers. We have all heard about how we should present our cases as stories. We know the emphasis Gerry Spence has put upon telling our case as a client’s story. He has rightfully observed that humans are “hard wired” for stories. Yet, it has been my experience that…

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I don’t recommend books often, but two friends of mine have written books that are impressive dealing with plaintiff’s trial practice. One is by the incredible Randi McGinn, the first woman to be selected as president of the Inner Circle of Advocates, the leading plaintiff’s trial organization limited to one hundred members nation wide. As  a New Mexico trial lawyer she heads an all woman law firm and has had amazing verdicts. She is known for her great jury selection skills  and her…

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Have you ever thought of your role as a plaintiff’s lawyer that of a salesperson? The truth is that each time we sign up a new client, negotiate a settlement or argue to a judge or jury we are involved in sales through persuasion. We are professionals who are attempting to persuade someone else to buy our product. Our product is not a new car but rather the truth of our client’s story or the righteousness of our position on an issue. Since…

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