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Ideas for persuasion by roger dawson

Ideas for persuasion by roger dawson

I like Roger Dawson’s ideas and his books. I have re-read his book Secrets of Power Persuasion and would like to share a few of the ideas he writes about. However, I recommend you buy the book and read it for yourself. He argues that while pain and pleasure are powerful persuaders, the best method is the "carrot and stick" approach. Apply the pressure of reward and the pain of punishment both. Consistent with other writers, Dawson recommends giving the…

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Pre trial and trial check lists

Pre trial and trial check lists

If you have followed this blog, you know that I am a believer in check lists. The medical profession has discovered that when doctors follow established and valid check lists they make a lot fewer errors. Pilots religiously follow precise check lists before they take off and lawyers should create as well as use check lists too. Here’ a recent check list I created and which is a work in progress. My procedure is to create a check list and…

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