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Author: Paul Luvera

Luvera practiced plaintiff law 55 years. He is past President of the Inner Circle of Advocates & Washington State Trial Lawyers Association. Member ABOTA, American College of Trial Lawyers, International Academy, International Society of Barristers and the American Trial Lawyers Hall of Fame. Book Luvera on Advocacy available at Trial Guides Publishing Email paul@luvera.org
WHAT TRIAL LAWYERS CAN LEARN FROM DONALD TRUMP

WHAT TRIAL LAWYERS CAN LEARN FROM DONALD TRUMP

No, I’m not talking about politics. I’m talking about communication tactics employed by Donald Trump. Omaha Nebraska jury consultant David Clark and I have engaged in an exchange of emails over a  long period of time about the general subject of communication and in particular techniques taught at the Spence Trial College. However, since the presidential campaign has become active, our communications have focused upon Donald Trump and his communication style. Not because we are particularly interested in his political positions…

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THE POWER OF VISUALIZATION

THE POWER OF VISUALIZATION

In 1960 an American plastic surgeon wrote a book he titled Psycho Cybernetics. It was a long time bestseller and influenced over the following years many other motivational writers and others to follow his recommendations and teachings. The premise of the book was that in spite of his surgical improvements he found that even after successful cosmetic surgery patients did not always have a  new and improved picture of themselves. In spite of the correction of the cosmetic defect there  was no change of…

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STEPH CURRY & THE SECRET TO SUCCESS AS A PLAINTIFF TRIAL LAWYER

STEPH CURRY & THE SECRET TO SUCCESS AS A PLAINTIFF TRIAL LAWYER

For those who are not basketball fans, the name Stephen Curry may not be someone you’ve heard about. Curry is a member of the Golden State Warriors professional basketball team. He is in another record setting season for points scored in a game. At age 28 he is averaging 30.5 points a game and 6.4 assists  while shooting an average of 51% from the field and 46% from the three point range. To qualify for a three point shot in…

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