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Author: Paul Luvera

Luvera practiced plaintiff law 55 years. He is past President of the Inner Circle of Advocates & Washington State Trial Lawyers Association. Member ABOTA, American College of Trial Lawyers, International Academy, International Society of Barristers and the American Trial Lawyers Hall of Fame. Book Luvera on Advocacy available at Trial Guides Publishing Email paul@luvera.org
Nlp techniques and the nlp eye accessing chart for trial lawyers

Nlp techniques and the nlp eye accessing chart for trial lawyers

Neuro Linguistic Programing (NLP) was developed by John Grinder and Richard Bandler. It is a set of models ofcommunication and is a collection of tools rather then an overall theory. Itis not only a technique to improve our mental processing and interpersonal relationships but, in addition, is a wonderful aid to trial lawyers. Take as an example the "eye accessing" cues which is a methodproviding some insight as to whether the speaker is "making it up" or trying to remember…

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The spence trial college

The spence trial college

I will teaching this week at the Spence Trial College as I have every year virtually from when it began to now. Gerry created the college in 1994 with an invitation for lawyers to attend and learn to be trial lawyers. He invited some lawyers from around the country to come to Wyoming and act as instructors. I was flattered to be invited to be part of that first year faculty only to have a trial in Oregon run over…

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Arguing damages in a personal injury case

Arguing damages in a personal injury case

David Ball has written excellent books which are available from NITA. In his book on damages, he recommends that the plaintiff motivate the jury to award damages in order to: (1) Fix (2) help and (3) to make up for harm done. He suggests that the jury should use a scale for evaluating the damages which consists of three questions: (1) how bad is the harm (2) How long does it last and (3) How much does it interfere with…

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