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Author: Paul Luvera

Luvera practiced plaintiff law 55 years. He is past President of the Inner Circle of Advocates & Washington State Trial Lawyers Association. Member ABOTA, American College of Trial Lawyers, International Academy, International Society of Barristers and the American Trial Lawyers Hall of Fame. Book Luvera on Advocacy available at Trial Guides Publishing Email paul@luvera.org
SIMPLE

SIMPLE

I am about to start a jury trial involving a collision in which the driver, whose family we represent, was burned to death in a fire that started from the collision. I don’t know about  you, but I like to have a one sheet list of the issues and the main theme or points as well as a one sheet reminder. I keep both handy and in front of me to remind me to stay in control and to make things short…

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ARGUING DAMAGES

ARGUING DAMAGES

I’ve published a basic outline  for  argument  before, but, as  to damages, how do we evaluate what is full money justice in such cases? It can only be done by balancing the extent of the harm done against  a dollar  amount  which equals that harm. The verdict  should be a  perfectly balanced scale with money on one side  and the harm on the  other. When the scale between these two essential parts of a tort trial is perfectly balanced there…

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THE CONCEPT OF “SCARF” – APPLIED TO TRIALS

THE CONCEPT OF “SCARF” – APPLIED TO TRIALS

The Sunday New York Times published an interview with David Rock by reporter Adam Bryant. Rock is the director of the Neuroleadership Institute. http://www.neuroleadership.org/index.shtml  Rock has developed an acronym SCARF to better explain people’s behavior. It stands for: status, certainty, autonomy, relatedness and fairness. Rock says that it is a summary of what motivates us, the things we feel passionately about and that are driving behavior. He says that the brain divides everything into one of two categories: threat or…

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