THE PSYCHOLOGY OF EMBEDDED COMMANDS

THE PSYCHOLOGY OF EMBEDDED COMMANDS

Franz Mesmer is the pen name of an attorney who has written about Neuro Linquistic Programing (NLP) concepts in trial and in sales. I’ve written about this before and his book with the provocative title “Unfair Secrets of Winning in the Law with NLP: a Trial Lawyer’s Manual.” ” I’d like to share with you  the NLP concept of embedded commands discussed in his writings. Much of these principles are based upon the work of a psychiatrist, Milton Erickson, (1930-1980) who, among other things,  developed…

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LESSONS LEARNED FROM TRIALS

LESSONS LEARNED FROM TRIALS

Rick Friedman is one of the great plaintiff lawyers in this country. He recently demonstrated this truth by his verdict in federal court in Seattle a few days ago when he obtained a $5 Million compensatory and $16.5 million punitive verdict against Holland American Cruise lines for injuries to a passenger on a cruise. It’s not just the amount that’s impressive. It’s the facts he had to work with. The plaintiff was a 57 year old multimillionaire on an 8…

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MANAGEMENT OF A PLAINTIFF TORT PRACTICE

MANAGEMENT OF A PLAINTIFF TORT PRACTICE

If we analyze the basic outline of a plaintiff tort practice, it seems to me we can identify where we spend the majority of time. I think this can be divided into the following general areas of practice: Business Considerations (1)  Finding clients & legal work (2)  General office requirements (3) Making a profit Litigation Considerations (1) Discovery (2) Witnesses (3) Negotiation Trial Considerations (1) Pre-trial motions & procedures (2) Trial (3) Post trial issues For the majority of plaintiffs lawyers …

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