Browsed by
Author: Paul Luvera

Luvera practiced plaintiff law 55 years. He is past President of the Inner Circle of Advocates & Washington State Trial Lawyers Association. Member ABOTA, American College of Trial Lawyers, International Academy, International Society of Barristers and the American Trial Lawyers Hall of Fame. Book Luvera on Advocacy available at Trial Guides Publishing Email paul@luvera.org
LEARNING A LESSON FROM THE 15 SECOND DIGITAL AD

LEARNING A LESSON FROM THE 15 SECOND DIGITAL AD

Ashley Parker in the October 5th edition of the New York Times wrote an article entitled Digital Ads Sell Candidates and Causes in 15 second Bursts.” She writes: “Fifteen seconds is not a lot of time in this world of political advertising to make a compelling statement or share a riveting candidate story. But in the attention – deficit era of politics, with voters consuming more and more news on mobile devices, campaigns and the groups supporting them are devoting significant resources…

Read More Read More

LESSONS FROM THE TRIAL OF JOHNSON & JOHNSON’S PRODUCT Risperdal

LESSONS FROM THE TRIAL OF JOHNSON & JOHNSON’S PRODUCT Risperdal

The Huffington Post has been publishing Steven Brill’s writing about Johnson & Johnson’s Risperdal product and the litigation involved. If you haven’t read it you should. It’s very well written and informative. See it at: http://highline.huffingtonpost.com/miracleindustry/americas-most-admired-lawbreaker/chapter-1.html  The product resulted in major litigation. For example, the nation’s largest nursing home pharmacy, Omnicare Inc. of Covington, Kentucky paid  a $98 million penalty for accepting  kickbacks from Johnson & Johnson in exchange for agreeing to recommend that physicians prescribe Risperdal to nursing home patients….

Read More Read More

LEGAL ADVICE ABOUT TRIAL ISSUES GIVEN OTHERS

LEGAL ADVICE ABOUT TRIAL ISSUES GIVEN OTHERS

From time to time I give advice to plaintiff  lawyer friends regarding their cases. (sometimes when I’m  not asked) I thought I share some general responses I’ve given recently as way to stimulate your own ideas about these issues. Here they are. A lawyer who had a medical malpractice case against a midwife for shoulder injuries at birth asked a group  of plaintiff  lawyers what we  thought of his chances and the damages after he outlined the facts to us. Here were my thoughts….

Read More Read More