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Author: Paul Luvera

Luvera practiced plaintiff law 55 years. He is past President of the Inner Circle of Advocates & Washington State Trial Lawyers Association. Member ABOTA, American College of Trial Lawyers, International Academy, International Society of Barristers and the American Trial Lawyers Hall of Fame. Book Luvera on Advocacy available at Trial Guides Publishing Email paul@luvera.org
JURY SELECTION AND THEME IDEAS FROM ERIC OLIVER

JURY SELECTION AND THEME IDEAS FROM ERIC OLIVER

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Eric Oliver is a long time friend and a very experienced jury consultant. http://www.eric-oliver.com/  He wrote an article about communications  “Heard Mentality.” Some of the observations Eric made are important to remember in our practice and are summarized below: Jurors begin their understanding of our story with a theme. We all make sense of case stories by starting at the most general level and working down to details. A theme provides a general direction. If you do not provide a…

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ALAN ALDA’S ADVICE FOR BETTER COMMUNICATION SKILLS

ALAN ALDA’S ADVICE FOR BETTER COMMUNICATION SKILLS

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The actor, Alan Alda has  written a book If I Understood You, Would I Have this Look on My Face?  I found it has very helpful advice based upon his interviewing various experts. Here is what he has written on some of the subjects I thought of particular interest. I recommend this book for a complete understanding. The Benefit of Ignorance I’ve often written about the problem of trial lawyers who approach their trial work from primarily an intellectual level….

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TWO SUGGESTIONS ABOUT BEING A BETTER TRIAL LAWYER

TWO SUGGESTIONS ABOUT BEING A BETTER TRIAL LAWYER

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For some years I  collected and saved in a notebook ideas I heard or read about relating to  communication and advocacy. Here are   two of the items I saved  and which you may find  of interest. In the 1970’s actor James  Garner was featured in a TV series The Rockford Files.  In an interview  he related how  the English actor Charles Laughton had said to him:  “Jim, your problem is that you’re afraid to be bad.” Garner said  “He…

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