Paul Luvera | Plaintiff Trial Lawyer Tips

SOME MAGIC WORDS & PHRASES FOR PERSUASION

March 17, 2018 Paul Luvera Comments 0 Comment

“Words are, in my not-so-humble opinion, our most inexhaustible source of magic” (J.K. Rowling Harry Potter & The Philosopher’s Stone) For many years the marketing and sales industry has researched communication as it relates to sales and persuasion. Psychologists have been involved in studies about words, language and aspects of communication as well. We’ve learned that some words have significance because of the marketing research and others have been studying communication issues involved. Kevin Hogan has taught persuasion and influence…

DEATH EXPRESSED BY SONG, POEM AND LITERATURE

March 7, 2018 Paul Luvera Comments 0 Comment

Damages and death cases are often some of the more difficult types of losses we try to juries. We start with the problem of existing bias in most jurors about the subject of death and damages. People often feel that “money won’t bring them back,” or “it’s wrong for someone to get rich over the death of a loved one,” and “time heals all wounds.” Furthermore, it is difficult to put into words ideas that resonate with the idea of…

GENERAL ADVICE TO RETAINED EXPERT ABOUT TESTIFYING

February 20, 2018 Paul Luvera Comments 0 Comment

Preparing expert witnesses for their testimony is an important part of trial preparation in most cases. The reality, however, is that experienced experts are reluctant to allocate time for preparation with the attorney or doubt their need for such preparation. In addition, attorneys are often unable or unwilling to allocate their own time as well as incur the additional expert fee costs for such preparation. Written or video preparation information can be provided by the attorney to the expert, but…

Plaintiff Trial Lawyer Tips

By PAUL N. LUVERA (Biography see: paulluvera.net. See also: paulluverajournal.com)

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