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Author: Paul Luvera

Luvera practiced plaintiff law 55 years. He is past President of the Inner Circle of Advocates & Washington State Trial Lawyers Association. Member ABOTA, American College of Trial Lawyers, International Academy, International Society of Barristers and the American Trial Lawyers Hall of Fame. Book Luvera on Advocacy available at Trial Guides Publishing Email paul@luvera.org
Pollster stan greenberg’s advice to trial lawyers

Pollster stan greenberg’s advice to trial lawyers

Stan Greenberg is a well know pollster who columnist Thomas L. Friedman recentlywrote about. He listed thekey lessons Greenberg learned from all his experience in working with politicans and presidents. So, what was theultimate lesson he learned about how presidents of the United States should act? Here it is: "You can’t be too honest in describing big problems, too bold in offering big solutions, too humble in dealing with big missteps, too forward in retelling your story or too gutsy…

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Five steps of preparation for cross examination

Five steps of preparation for cross examination

THE FIVE STEPS OF PREPARATION FOR CROSS EXAMINATION Great cross examination requires hard work in preparation. It should not be done "off the cuff." So, what are the steps of preparation? I suggest that your preparation for cross examination should involve these five fundamental steps: 1. Determine the goals. What is you want to accomplish with this specific witness? What testimony the witness will offer can be used to achieve a specific goal that supports your case or undermines the…

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Cross examination principles

Cross examination principles

BASIC CROSS EXAMINATION PRINCIPLES There are some fundamental principles of cross examination that should be observed in most situations. These include the following: Make big points and ignore the details There is nothing more boring that a detailed, technical minute point by technical point in cross examination. Make your point a broad one without a lot of irrelevant details. Stick with big obvious points that the jury will see and understand without having to follow a lot of detailed information….

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