Category Archives: COMMUNICATION

TWO IMPORTANT CONCEPTS: ANCHORING & THE MIND-BODY CONNECTION

In a very general sense “anchoring” refers to a connection between two things or ideas. It is widely used in marketing in a variety of ways. For example anchoring is involved in the practice of using one high priced product … Continue reading

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COMMENCEMENT SPEAKER ADVICE APPLIES TO TRIAL LAWYERS

We’ve just returned from a twenty one day Four Seasons tour of some 25,000 miles of  flying to to seven  countries  around  the world. As a  result, I’ve  neglected this blog, but I’m back to work even if jet lagged. … Continue reading

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WHY STORY TELLING IS SUCH A POWERFUL TRIAL LAWYER’S TOOL

By now every trial lawyer has been told or has read about the importance of storytelling. Too often this kind of advice is the sort of thing we hear and read about repetitively but don’t internalize or accept as being … Continue reading

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