- LESSONS FROM ONE OF AMERICA’S GREATEST TRIAL LAWYERS – EARL ROGERS
- TWO BOOKS ABOUT COMMUNICATIONS WITH IDEAS YOU SHOULD CONSIDER
- THE DEVIL MADE ME DO IT OR REFUSING TO TAKE RESPONSIBLITY
- BASIC TORT DEFENSES
- DEALING WITH THE DEFENSE “IT WOULD HAVE HAPPENED NO MATTER WHAT WAS DONE”
- TRIAL LESSONS FROM A RECORD VERDICT OUTCOME
- TWO IMPORTANT CONCEPTS: ANCHORING & THE MIND-BODY CONNECTION
- OUTLINE FOR DIRECT EXAMINATION OF PLAINTIFF HUMAN FACTORS EXPERT
- WHAT DO YOU DO WHEN THE WHEELS BEGIN TO FALL OFF YOUR CASE?
- COMMENCEMENT SPEAKER ADVICE APPLIES TO TRIAL LAWYERS
- HOW DO YOU EVALUATE DAMAGES FOR A CHILD SHOULDER DYSTOCIA CASE?
- WHY STORY TELLING IS SUCH A POWERFUL TRIAL LAWYER’S TOOL
- WHAT TRIAL LAWYERS CAN LEARN FROM DONALD TRUMP
- THE POWER OF VISUALIZATION
- STEPH CURRY & THE SECRET TO SUCCESS AS A PLAINTIFF TRIAL LAWYER
- WE SIMPLY ARE NOT THE RATIONAL INTELLECTUALS WE THINK WE ARE
- LESSONS FROM THE MAN, HIS SON & THE DONKEY
- WHAT DO JURORS WANT TO ACCOMPLISH AS JURORS?
Author Archives: Paul Luvera
Earl Rogers was a famous attorney who died in 1922. He defended 77 murder cases and lost only three. He was one of the greatest trial lawyers in American history. The long running TV series, Perry Mason, was based upon … Continue reading
In 1985 David Ogilvy wrote a book Ogilvy on Advertising which became a classic encyclopedia about successful advertising. Ogilvy was the founder of the famous New York advertising agency Ogilvy & Mather and what he has to say about successful … Continue reading
In the early 1970’s there was an African American comedian, Flip Wilson, who hosted his own weekly comedy series and earned a Golden Globe and two Emmy Awards he was so talented. One of his hilarious routines involved acting out … Continue reading