Author Archives: Paul Luvera

GREAT TRIAL LAWYERS PUT THEIR CLIENTS INTEREST’S FIRST, ACT WITH ETHICAL COURAGE AND ACCEPT THE FACT THEY WILL MAKE ENEMIES

It may be unpopular and politically incorrect in this age of professional civility, but I believe, if we fulfill our role as advocates, we are very likely going to make enemies. The late Bishop Fulton J. Sheen once wrote about … Continue reading

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APPEALS TO COMMON SENSE MAKE NO SENSE BECAUSE COMMON SENSE ISN’T COMMON

Today I’d like you to consider the over used phrase “common sense” which we use all the time in our daily communications and in trials.  You’ve heard the insistence that the answer is simple because it is just “common sense”  The … Continue reading

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SOME RANDOM IDEAS FOR TRIAL PERSUASION

Dr. Amy Singer has been recognized as an outstanding trial consultant for many years. Her firm, trial consultants Inc., www.trialconsultants.com has worked with plaintiff attorneys throughout the country. Dr. Singer and I worked on many trials in the past and … Continue reading

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